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The Swing Time Dance Company — homeTHE SWING TIME DANCE COMPANY

Our story

Told in clubs, flyersand very worn dance floors.

The Swing Time Dance Company was founded in 2005, but the story starts a little earlier. The clearest way to tell it is through the events we've danced at, the nights we've run, and the flyers we printed along the way.

Since 2005

Before The Swing Time Dance Company officially began, Paul Crook and Natasha Hall were already taking a small group of dancers to Goodwood Revival — just three couples, including themselves. It was a modest beginning, but the idea was already there: bring a group of good social dancers together and let the dance floor do the rest. Today, The Swing Time Dance Company can bring around forty dancers to Goodwood.

In 2005, Natasha and Paul appeared on BBC’s Strictly Dance Fever, hosted by Graham Norton with Zoe Ball. They auditioned with Lindy Hop — the dance they already knew and loved — before finding themselves learning and performing a completely different dance style each week. It was quite an adventure, and it gave the newly formed company a real boost.

The Swing Time Dance Company was founded that same year. Natasha had already been dancing since 1996 and began teaching soon afterwards, so there was plenty of experience behind it from the start.

Over the years, The Swing Time Dance Company became as much about the nights it created as the events it attended. The Home Front, The Quick Quick Club, Bop City, Swing at the Light, Rhythm Club, SWING at Hoxton Hall and, more recently, The Rockin’ Rendezvous at Saltdean Lido all became part of the story — along with an ever-growing collection of flyers and some very well-used dance floors.

Early Swing Time Dance Company dancers at Goodwood Revival
Strictly Dance Fever opening titles showing Paul & Natasha
Natasha, Paul and Graham Norton

Natasha & Paul with Graham Norton

Natasha, Paul and Anton Du Beke

Natasha & Paul with Anton Du Beke

Strictly Dance Fever, BBC, 2005 — Paul Crook & Natasha Hall

The archive

Dance nights we'verun over the years.

Some ran for years, some for a season. All of them were built around social dancing rather than performance.

  • The Quick Quick Club — original flyer (portrait)

    The Quick Quick Club

    Balboa-focused, with Swing, Jazz and Django Reinhardt-influenced music — though Lindy Hop and social swing were always welcome on the floor.

  • The Home Front — original flyer (portrait)

    The Home Front

    Wartime-era styling, period music and a floor full of dancers in the spirit of the 1940s.

  • Swing at the Light (blue) — original flyer (portrait)

    Swing At The Light

    The Swing Time Dance Company's most successful regular night — Monday evenings of social swing dancing in London, with classes early and dancing late.

  • Swing at the Light (brown) — original flyer (portrait)

    Swing At The Light

    A later printing of the Monday-night flyer — same night, same floor, new artwork.

  • Bop City — original flyer (landscape)

    Bop City

    A club night in The Swing Time Dance Company's lineage, built around dancing rather than spectating.

  • Rhythm Club (black) — original flyer (landscape)

    Rhythm Club

    A DJ event — no live band, just carefully chosen records and a very good floor.

  • Rhythm Club (teal) — original flyer (landscape)

    Rhythm Club

    The second Rhythm Club printing — same records-and-dancing format, different artwork.

  • Summer Swing at Hoxton Hall — original flyer (landscape)

    Summer Swing

    One of the quarterly SWING nights at Hoxton Hall — a beautiful Victorian music hall.

Swing at the Light — original photograph

A Shoreditch favourite

Swing at the LightOne of our most popular nightsThe Light Bar · Shoreditch, London

Swing at the Light was one of The Swing Time Dance Company's most popular regular dance nights. Held at The Light Bar in Shoreditch, it ran on Monday nights for several years, with classes early and dancing late. When The Light Bar closed for redevelopment, the night carried on, moving venue a couple of times rather than stopping — dancers simply followed it wherever it landed.

See what we run now →

2022

A rather special year

Natasha and Jay married in a 1950s Hollywood-inspired wedding featured in Episode 5 of BBC Two's The Ultimate Wedding Planner, alongside Fred Sirieix, Sara Davies and Raj Somaiya. The programme followed couples planning their big day, with Natasha and Jay bringing plenty of mid-century glamour to the screen.

Natasha and Jay's 1950s Hollywood-inspired wedding photo